
Online training designed to help you overcome sales objections, stay out of price fights, and close more sales with farmers.
Episodes
![Don’t Make Your 2022 Sales Season Another Groundhog Day! [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Sunday Feb 20, 2022
Don’t Make Your 2022 Sales Season Another Groundhog Day! [Start Your Week]
Sunday Feb 20, 2022
Sunday Feb 20, 2022
Many seed sellers are stuck in Groundhog Day.
They’re stuck with customers not increasing their buying, constantly taking them to price, wanting to delay ordering, controlling their time or leaving them completely.
And is it any wonder?
Those sales reps simply haven’t changed how they approach their job or done anything different than the way they’ve done things in the past.
![Can’t Be a Successful SeedSeller If You’re Uncomfortable with Ignorance [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Sunday Feb 13, 2022
Sunday Feb 13, 2022
I get plenty of sales reps in my sessions who don’t like my messages or agree with what I teach, because they believe my strategies won’t work in their territory.
They tell me their customers won’t do what I teach.
The only thing that attitude tells me is that their customers are not the problem. The real problem is those field sellers are uncomfortable with their own ignorance. They’re uncomfortable with not knowing the answers to their problems and are unwilling to admit it.
As a result, they pretend things are going ok. They’re not just afraid of new ideas, they’re afraid of taking the risks of changing.
But worst of all, their ego keeps them from being successful...
![What’s Your Achilles Heal In 2022 [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Sunday Feb 06, 2022
![Did you wake up on the right side of the bed today? [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Sunday Jan 30, 2022
Did you wake up on the right side of the bed today? [Start Your Week]
Sunday Jan 30, 2022
Sunday Jan 30, 2022

Sunday Jan 30, 2022
![Mood Follows Action [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Sunday Jan 16, 2022
Mood Follows Action [Start Your Week]
Sunday Jan 16, 2022
Sunday Jan 16, 2022
Did you know that your mood follows your actions? Repeat.
So many sales reps suffer mentally because they don’t take the actions needed to work toward their goal. As a result, they aren’t happy, but only due to their inaction. Rather than taking action, they just think about what they should be doing which makes them feel worse.
![How to Protect Sales From Competitor Deals [Livestream]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Wednesday Jan 12, 2022
How to Protect Sales From Competitor Deals [Livestream]
Wednesday Jan 12, 2022
Wednesday Jan 12, 2022
How many current customers are going to leave you when a competitor comes along and offers them a so-called “better deal”?
How many farmers are going to cancel your order because you never confirmed it prior to planting?
The lack of having a proven plan to protect and confirm your orders with customers may already be costing you and your company a great deal.
![Watch Out For the Bogeyman [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Sunday Dec 19, 2021
Watch Out For the Bogeyman [Start Your Week]
Sunday Dec 19, 2021
Sunday Dec 19, 2021
My grandfather passed away when I was six years old, leaving my grandmother to live all alone on their farm. From that time on almost every Sunday after church my family and I went to her house for dinner. She was a wonderful cook. She had given birth to 8 kids and was a wonderful, 3cook. A few minutes prior to sitting down for our noon meal with my grandma, she yelled from the kitchen, “Rod, go down to the cellar and get some pickles.”
Being an obedient child, I jumped to my feet and headed for the front door. The entrance to the cellar was outside the house, guarded by two heavy wooden doors that lay almost flat on the ground...
![Are You Normal? [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Monday Dec 13, 2021
![I‘ve Been Getting Calls From Sales People [Start Your Week]](https://pbcdn1.podbean.com/imglogo/image-logo/4014462/ssa-radio-2_300x300.jpg)
Sunday Dec 05, 2021